As growth slows across activewear, brands like Set Active, 437 and Oner Active are gaining momentum with a new generation of consumers. The Debrief examines what’s driving their rise and what it means for category leaders Nike and Lululemon.
As growth slows across activewear, brands like Set Active, 437 and Oner Active are gaining momentum with a new generation of consumers. The Debrief examines what’s driving their rise and what it means for category leaders Nike and Lululemon.
